Digital Marketing Manager

London | Marketing | Full time

The digital marketing manager will be reporting directly to the CMO and be responsible for the overall digital marketing strategy. This includes planning and executing digital marketing campaigns across different channels including paid search and social, display, email marketing among other tactics. The role plays a pivotal role in building the Netwealth brand and generating leads for the business.

The digital marketing manager will have a significant exposure to different areas of the business, including high-impact marketing projects.

The candidate will have at least 5 years of digital marketing experience in a consumer facing business (financial services is a plus but not required), with a direct involvement across most of the digital marketing subjects.

We’re also looking for a person that strives in a collaborative, fluid environment, where all team members support each other across different areas of the business.

 

Responsibilities

  • Plan and execute all digital marketing activities, including SEM, email, social media, display/programmatic and native advertising campaigns aiming at brand building and lead generation
  • Maintain Netwealth’s always-on organic social media presence together with the content/PR team
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Plan, execute, and measure experiments and conversion tests while optimizing user funnels
  • Utilize strong analytical ability to evaluate end-to-end client experience across multiple channels and client touch points
  • Measure and report performance of digital marketing campaigns in particular cost per lead (CPL) and CPA, and assess vs targets (ROI and KPIs)
  • Collaborate with teams of creatives, developers, product managers, designers and agencies
  • Evaluate emerging technologies, provide thought leadership and perspective for adoption where appropriate

 

Requirements

  • At least 5 years of experience working as a digital marketing manager in a consumer facing business (financial services a plus but not required)
  • Proven track-record on delivering successful digital campaigns and always-on online activity, including social media
  • Deep experience of and comfort with data analytics ((e.g., Google Analytics, Omniture, WebTrends, Hotjar)
  • Experience with CRM (MS dynamics/ClickDimensions preferred) and CMS (Umbraco)
  • Strong project management skills and ability to multitask
  • Strong interpersonal skills, a natural team player
  • Attention to detail
  • Excellent writing skills in English (native English preferred)
  • Availability to work in central London

 

Benefits

Insurance

  • Life Insurance
  • Income Protection
  • Critical Illness
  • Health Insurance

 Lifestyle

  • Whatever tools you need to make you productive (within reason!)
  • 25 days annual leave
  • Additional holiday (purchase up to 3 additional days annually)1
  • Flexible working (to be agreed with manager)
  • Regular team and firm-wide events

 Financial Wellbeing

  • Competitive pension benefits (up to 5% contributory)
  • Financial health-check / plan (from our Advisory Team)
  • Preferential investment rates
  • Season ticket loans

 Salary Sacrifice Schemes

  • Cycle to work
  • Tech Scheme
  • Electric car leasing

1) Coming 2022

2) Restrictions apply

Apply

Please email us your CV and any other relevant information:

careers@netwealth.com

Unfortunately, at this current time, we cannot accept applications that require sponsorship for an employment visa. No agencies please.

  • Location

    London | Remote

  • Salary

    Competitive + Pension and Benefits

  • Date published

    12 November 2021

  • Role type

    Permanent

  • Hours

    Full time

  • Contact

    contact@netwealth.com